Social Media For Real Estate But Which One Facebook, Twitter, LinkedIn, YouTube, Instagram?
There are so many social media platforms out there that you can use to boost your real estate business. But which ones do you choose? How much time must you dedicate to these platforms?
Real estate agents are keen to use social media for real estate but they are not sure which ones will serve them best. There is a fear that they need to have a social media presence but can’t decide which ones will work most effectively. That is bring in sales!
Yes there are literally hundreds of platforms to use. Facebook, Twitter, Instagram, Pininterest, YouTube, Rebel Mouse, StumbleOn are just some of the most popular. In fact Facebook is the second largest search engine in the world behind Google for people to find things including real estate.
But rather than get bogged down in trying to master every social media for real estate platform out there, pick just 2 that you like and master them. Now Facebook and Twitter are the largest but you may prefer to have a presence on Facebook and LinkedIn or Facebook and Instagram. Master two and watch your real estate income grow!
“INSIDE Tip: If you love Instagram, have it feed to Twitter and you automatically populate Twitter at the same time you upload to Instagram”
How Often Should You Post?
If you want to boost your real estate income through social media, you need to be frequently found. You must post everyday and regularly throughout the day. I would suggest that you post between 7am to 7pm daily; posting every hour. Use a mixture of photos, questions, inspirational quotes and business info throughout the day BUT don’t post real estate listings or brag about the number of sales you’ve made today, any more than once a day.
No time to post?
Tools eliminate time and Hootsuite will be your friend in posting 10 to 12 pieces a day. Simply select your posts either in the morning or last thing at night and schedule them to go out via Hootsuite over the course of the day.
You will also need to engage in your posts if you are wanting to boost your connectivity, increase likes and ultimately create better relationships with people that could lead you to making more sales
“INSIDE Tip 2: During the day go back through your posts and engage with those who have liked your posts. Leave follow up comments and post on their page as well. Start conversations and keep them going”
By mastering two social media platforms and being found on them frequently, you will soon see how social media for real estate converts and boosts your real estate business.
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